From “no idea where to start” to “this feels so me.”

Every client experience is a journey —
and this one led to something beautiful.

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When Raelyn, the heart and voice behind Empowered Beginnings Birth, first reached out, she wasn’t sure what her website should look like — but she knew how she wanted it to feel. Supportive. Empowering. A little bit bold. A whole lot of her.

Empowered Beginnings Birth

That’s exactly where The Total Brand Experience comes in.

A Total Brand Experience Success Story


From the ground up, we crafted a brand and website that captured the essence of her work as a doula and educator: guiding women to feel informed, confident, and in control of their pregnancy, birth, and postpartum journeys.

Here's what we created together:
→ A custom logo (with the help of my trusted graphic designer)
→ A warm, earthy color palette and modern typography to reflect both strength and softness
→ A full gallery of photography to bring her personality and mission front and centre
→ A fully custom website — clean, elevated, and infused with her empowering voice

In Raelyn’s words:
"Thank you, again, for everything!"
"You are seriously amazing!"
"I CANNOT WAIT to launch it!"
"It’s SO good. I’ve shown it to a couple people and everyone agrees — you’ve NAILED IT!"

Raelyn trusted me to take creative liberties and lead the way. Throughout the process, we collaborated closely — checking in often to ensure the design felt aligned with her vision. The final result? A brand and website that feels unapologetically her and resonates deeply with the clients she serves.

work with me

To take your ideas — no matter how fuzzy or undefined — and turn them into a brand and website that feels like home. One you’re proud to share. One that draws in the people you’re meant to serve.

You don’t have to have it all figured out. You just have to be ready to begin.

Ready to create a brand and site that speaks to your dream clients?

This is why I do what I do.